Build Your Platform, Your Audience And Your Business With Content Marketing


Build Your Platform, Your Audience And Your Business With Content Marketing
Moderator Jill Schiefelbein, owner of The Dynamic Communicator™, along with panelists Ann Handley, chief content officer at MarketingProfs, and Joe Pulizzi, founder of the Content Marketing Institute, discuss how to: use content marketing to drive revenue for your business, establish expertise and credibility by providing value-based content, create marketing that doesn’t feel like marketing, and identify your audience and find your unique story.
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