Giving Your Best Work Away For Free As A Content Marketing Strategy
Q: I sometimes feel that giving away some of my best work for free might mean others perceiving it as less valuable. Is this a true risk or is that where the right hook balances it all out?
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Entrepreneurship Answered is a collection of answers from the #AskGaryVee Show which is one entrepreneur’s take on leadership, social media, self-awareness, winning, marketing, venture capital, arbitrage, digital media, influencers, company culture, start-ups, attention, content, management, empathy, legacy, parenting, family business, crushing, storytelling, thanking, jabbing, right hooking, hustling, and the New York Jets.
Gary Vaynerchuk is a serial entrepreneur. Fresh out of college he took his family wine business Wine Library and grew it from a M to a M business in just five years. Now he runs VaynerMedia, one of the world’s hottest digital agencies. Along the way he became a prolific angel investor and venture capitalist, investing in companies like Facebook, Twitter, Tumblr, Uber, and Birchbox before eventually co-founding his own VC.
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