Here’s Why Anchor Content Is Key To Content Marketing Success


Here’s Why Anchor Content Is Key To Content Marketing Success
In this episode of Here’s Why, Art of SEO lead author Eric Enge explains why you need to invest in what I call anchor content if you want to be effective at content marketing.

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Links Mentioned:

1.) Buzzsumo/Moz joint study on content that earns both links and social shares
2.) Chartbeat study: People don’t read what they share
3.) Eric Enge’s Anchor Content article
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