How Can Content Marketing Help You Pull?
How can Content Marketing help you pull?
Traditional marketing thinks it’s a numbers game, but content marketing is about a conversation. With these approaches, who will come out on top? In reality, it’s more about a long-term relationship; when they work together, traditional marketing and content marketing get amazing results.
Should you be bringing content marketing along as your wingman?
On November 27th, the International Content Marketing Summit will be gathering senior marketing and agency figures for a day of education and inspiration to drive the industry forward. The programme is tailored to everyone in the marketing, advertising and media industries who wants to know more about content marketing, with topics selected to give the delegate an inclusive view of the industry, addressing both current and future trends.
The Content Marketing Association is the professional body representing publishing and content marketing agencies in the UK. We promote all aspects of content marketing and act on behalf of our member companies, who produce online, offline and digital content for some of the world’s leading brands. We also use our experience and expertise to advise companies wishing to enter the world of content marketing, an industry that’s now worth in excess of £4bn in the UK alone.
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