Facebook Trainer For Businesses – Social Media Marketing Training


Facebook Trainer For Businesses – Social Media Marketing Training
For more information on Facebook Trainer for Business or our Social Media Training, please visit our website:

The Official Facebook Trainer for Business has been developed in co-operation with Facebook and essentially is a series of elearning courses to explain everything you need to know about developing a successful Facebook strategy for your business no matter how big or small.

Why use Facebook for marketing?

As a genuine part of people’s lives, Facebook is a powerful and cost-effective way to build deep relationships with your customers, drive brand awareness through word of mouth marketing and understand what your customers are thinking. With the right knowledge and approach, Facebook marketing can transform your sales.

– Over 800 million active users and counting
– 700 billion minutes a month are spent on Facebook
– Around 70% of your customers are on Facebook
– 20 million people become fans of Facebook pages each day
– 58% of users “Like” a brand’s page because they are a customer
– 56% recommend a brand to a friend after becoming a fan

The training is divided into six scenario-based courses:

– Getting Started with Facebook
– Growing Your Fan Base
– Promoting Offers and Events
– Developing Your Brand
– Creating a Loyalty Deal
– The Power of Word of Mouth

Each course begins with a video introduction and uses engaging activity screens, questions and assessments to ensure successful learning. Learners work through real-world marketing challenges alongside Lisa and her business, Bubbles. Authentic screenshots and narration feature throughout.

The six courses explain best practices for creating and updating Pages, using Ads, Sponsored Stories and viral marketing techniques. At the end of every course, action screens direct learners to apply new skills to their own business context. The training is delivered through a secure, privacy controlled Facebook application, so you can jump in and out of any course whenever you sign in.

For more information please visit our website:

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