How Social Media Marketing Delivers Big Results For Video Advertisers


How Social Media Marketing Delivers Big Results For Video Advertisers
Episode 2 Elise Strachan – Influencer Marketing on Youtube for Brands

Elise Strachan has become a household name in the world of sweets, attracting the attention and hearts of millions with her YouTube channel My Cupcake Addiction.

In this episode, I ask Elise about the changes in how advertisers are using media to get out their message on YouTube and other sites. I also ask Elise about the best way to work with brands to maximize their impact.

We also get into:

Q: What are your thoughts on emerging platforms like Meerkat, Periscope and Facebook live?

Q: For brand advertisers, how do you see the YouTube vs. Facebook video scenarios playing out in the future?

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